Born in the Tatras. Made of herbs. Herberry Gin.

Creative campaign

Herberry

In a world of lab-made spirits and synthetic flavours, Herberry Gin is a tribute to raw Slovak nature, infused with 22 handpicked botanicals. This had to be a distinctive launch that hits every sense. 

 

So to launch it, we didn’t just introduce a new spirit to the world. We built it a home. Deep in the Tatra forest, we opened the House of Herberry, a wild herb bar ruled by mint, marigold, sage and lemon. Herbar.

The outcome visuals were crafted by us and brought to life in motion by Alexandra Axell. To fully capture the richness and majestic force of the House of Herberry, we turned to AI tools. Because when you’re building a world this wild and layered, only the most powerful tools will do it justice.